Using twitter likes is a simple task. The like option makes it easy for people to be able to express their interest in a tweet. The like is significant and can be put on the same level as Facebook likes an instagram likes. Facebook is however more detailed as it includes other reactions such as sad, love, angry and laughing. This makes the experience better. When using the likes especially with a business account or as a marketer, it is important to understand all the benefits you are bound to gain from the likes that you give to other people’s tweets.
- Gaining followers – When you like other people’s tweets it often has ripple effects that helps you in gaining more followers. People appreciate a person who likes what they tweet. The effects are more in instances when the likes are accompanied by retweets. This often happens because a person will get a notification when you like their tweet. Some may then proceed to look at your timeline and if they find it interesting you will be able to get a follower. The same also applies for likes. You may find that the person will view your timeline and like the tweets you have sent if they are interesting to them. In essence, you get to grow your reach on twitter. For this o work however, you need to ensure that your timeline is interesting by posting interesting content.
- Bookmark ideas – It is always disconcerting to see a good tweet and then lose it after a few scrolls through your timeline. Since twitter helps in keeping a record for you on your profile, you can easily see the tweets that you like and thus refer back to them even after a while. In some instances, when you refresh your timeline after you have viewed a tweet, it may disappear thus causing you to lose out on it. Liking the tweet will allow you to go back to it even after days have passed. For more efficiency you can retweet it and make sure other people can see it too which makes it easy to retrieve.
- Polls – This may not sound as important since twitter already has a twitter polls option. It is however notable that not a lot of people participate in these polls. This takes us back to previous methods used for doing polls. The twitter likes will let you conduct polls where one option asks participants to retweet and the other requires them to lie. This often gets more responses. It also has a wider reach as when they like and retweet more and people are aware of the poll and can participate. You however need to make interesting so that people find it worth their while.
Twitter likes are crucial for any twitter user as it enhances your twitter engagements and interactions. Instead of using the reply option to show your reaction to the tweets, you can like it and people will know how you feel about it.
Four Reasons to use Twitter’s Like Feature
The twitter like button simply means recognizing a tweet publicly and saying that you like what the tweet is about. It is like nodding in agreement to a comment that someone has made and has really impressed you. Various reasons prompt people to like other people’s tweets. One of them is to socialize virtually and join the conversations. Remember that Twitter is a social networking site and the majority of the users simply visit the site to interact, know what is trending and generally have fun. However, businesses and individuals trying to market their products and services find the twitter’s like feature to be very useful. But what does it really mean when someone likes your post on twitter? And when should you use it? Here are four ways to use likes on twitter to give your business a boost.
To encourage people to follow you
When you like other people’s tweets it prompts them to like your content too. This is one way of attracting a large following on Twitter. A large following increases visibility on Twitter and businesses marketing their products can take this advantage of a greater audience to promote their brand.
Sign of acknowledgment
Liking a tweet is a sign of letting the tweeter know that you have read their tweet. It’s the simplest way to respond to an @mention without having to retweet the tweet. Big business organizations that get hundreds on mentions per day use this feature to show the tweeter that they have seen the mention though they won’t reply. The like portrays the human side of the business and encourages its followers on Twitter to remain royal.
For bookmarking articles
Sometimes you bump into a great article that you might want to revisit later. This is where the like feature comes in handy. When you like a tweet it is kept under the likes tab where you can easily find it at your convenient time without having to search for it among the great traffic thronging in on your home page.
Shows the human side of you
Although it may be difficult for a company to like every tweet, it’s necessary to set aside time to go through and like some tweets. This shows the human side of you and people feel that you recognize and appreciate them as a company. Human beings are social beings by nature and they respond positively when they feel someone appreciates them. It’s a great marketing strategy and ensures that your twitter followers remain royal.
Using the likes feature on twitter can help you establish your brand’s name easily. By encouraging people to like your tweets you will be attracting more followers to your twitter handle who may turn to be clients or future clients of whatever you are marketing. Note that people always tend to trust twitter handles with a huge following and shy away from those with few followers although they might have great content. In this regard, it’s wise to put an effort and attract many likes to ensure that you have an audience that sees your tweets.